Bring every site into unity with the page-type & asset completeness checklist
(FLEET/SITE_PAGE_TYPE_COMPLETENESS.md): /statistics/, /compare/ + real tables,
/guides/, /sectors/, /tools/, /authors/, /accreditations/,
llms-full.txt, ai.txt, agent-data layer, no FAQPage.
Reference builds (complete): Company Rescue, Invoice Finance. Known-thin (need bringing up): equity-release, womens-health, homesandhedge, steve-site.
Funnel · Impressions → Clicks → Leads (Google GSC 28d · leads 30d, our own attribution)
Leads-by-source = our own first-party attribution. "internal" / own-domain means the first-touch source didn't persist (attribution fix pending on FundBiz + MHQ; MarketInvoice is accurate — note Bing drives most MI leads).
Fleet quick view
| Site | Real visits GA4·30d | Users GA4·30d | Server hits ⚠ ex-bots·toggles | Google clk GSC·toggles | Bing clk 5-7d | AI visits GA4·30d | Impr GSC·toggles | Pos toggles | Cited % | AI Bots | AIO | Pages | Issues | Up% | Crit/High | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Lead-gen · 9 sites | ||||||||||||||||
| ▸ | MerchantHQ | 99 | 77 | 9,932 | 44 | 10 | 6 | 29,484 | 49.7 | 0% | 0 | 0 | 909 | 0 | 89.7% | 2 |
SEO health
Top Crit/High recs (2)
Top GSC queries / pages
| ||||||||||||||||
| ▸ | Market Invoice | 195 | 129 | 13,597 | 136 | 14 | 4 | 29,044 | 32.3 | 0% | 0 | 0 | 825 | 0 | 100% | 4 |
SEO health
Top Crit/High recs (4)
Top GSC queries / pages
| ||||||||||||||||
| ▸ | FundBiz | 36 | 28 | 4,433 | 27 | 0 | 6 | 9,213 | 33.9 | 0% | 0 | 0 | 303 | 0 | 100% | 3 |
SEO health
Top Crit/High recs (3)
Top GSC queries / pages
| ||||||||||||||||
| ▸ | Best Business Loans | 60 | 53 | 9,705 | 0 | 1 | 1 | 1,639 | 63.0 | 0% | 0 | 0 | 481 | 0 | 100% | 3 |
SEO health
Top Crit/High recs (3)
Top GSC queries / pages
| ||||||||||||||||
| ▸ | Kartapay | 8 | 6 | 2,534 | 5 | 0 | 0 | 1,502 | 46.3 | 0% | 0 | 0 | 0 | 0 | 100% | 0 |
SEO health
Top GSC queries / pages
| ||||||||||||||||
| ▸ | Later Life Borrowing | 0 | 0 | — | 0 | 0 | 0 | 0 | — | 0% | 0 | 0 | 0 | 0 | 100% | 0 |
SEO health
Top GSC queries / pagesNo GSC data yet. | ||||||||||||||||
| ▸ | VettedHome | 0 | 0 | — | 0 | 0 | 0 | 0 | — | 0% | 0 | 0 | 0 | 0 | 100% | 0 |
SEO health
Top GSC queries / pagesNo GSC data yet. | ||||||||||||||||
| ▸ | Trusted Interiors | 0 | 0 | — | 0 | 0 | 0 | 0 | — | 0% | 0 | 0 | 0 | 0 | — | 0 |
SEO health
Top GSC queries / pagesNo GSC data yet. | ||||||||||||||||
| ▸ | LTD Turnaround | 0 | 0 | — | 0 | 0 | 0 | 0 | — | 0% | 0 | 0 | 0 | 0 | 100% | 0 |
SEO health
Top GSC queries / pagesNo GSC data yet. | ||||||||||||||||
| Banner sites · 4 sites | ||||||||||||||||
| ▸ | HomesAndHedge | 0 | 0 | — | 0 | 0 | 0 | 0 | — | 0% | 0 | 0 | 0 | 0 | 100% | 0 |
SEO health
Top GSC queries / pagesNo GSC data yet. | ||||||||||||||||
| ▸ | FitCalcs | 0 | 0 | — | 0 | 0 | 0 | 0 | — | 0% | 0 | 0 | 0 | 0 | 100% | 0 |
SEO health
Top GSC queries / pagesNo GSC data yet. | ||||||||||||||||
| ▸ | BabyData | 0 | 0 | — | 0 | 0 | 0 | 0 | — | 0% | 0 | 0 | 0 | 0 | 100% | 0 |
SEO health
Top GSC queries / pagesNo GSC data yet. | ||||||||||||||||
| ▸ | Dates & Times | 0 | 0 | — | 0 | 0 | 0 | 0 | — | 0% | 0 | 0 | 0 | 0 | 100% | 0 |
SEO health
Top GSC queries / pagesNo GSC data yet. | ||||||||||||||||
| Health · 3 sites | ||||||||||||||||
| ▸ | PeptideClear | 75 | 55 | 7,031 | 67 | 3 | 18 | 9,744 | 35.6 | 5% | 0 | 0 | 509 | 0 | 100% | 1 |
SEO health
Top GSC queries / pages
| ||||||||||||||||
| ▸ | Her Vitals | 0 | 0 | — | 0 | 0 | 0 | 0 | — | 0% | 0 | 0 | 0 | 0 | 100% | 0 |
SEO health
Top GSC queries / pagesNo GSC data yet. | ||||||||||||||||
| ▸ | ADHD Helper | 0 | 0 | — | 0 | 0 | 0 | 0 | — | 0% | 0 | 0 | 0 | 0 | 100% | 0 |
SEO health
Top GSC queries / pagesNo GSC data yet. | ||||||||||||||||
| Other · 1 site | ||||||||||||||||
| ▸ | SEO Compare | 2 | 2 | 15,519 | 0 | 0 | 0 | 1,294 | 68.7 | 0% | 0 | 0 | 469 | 0 | 100% | 4 |
SEO health
Top Crit/High recs (4)
Top GSC queries / pages
| ||||||||||||||||
Per-site enhancements
Persistent backlog · ranked · marks done · 24 Jun36 open across 7 sites · 3 open 14d+ · 17 done
FundBiz
9 open- Losing clicksfund-dec-b15cd8abRefresh “are bridging loans regulated by the fsa” — slippingpos 7→15 · 5 impr · 5 impr at risk · are bridging loans regulated by the fsa
- Rank winfund-ran-d62be50dPush “365 business finance” to page 1pos ~20 · 93 impr · seen since 2026-06-21 · 93 impr · 365 business finance
- Rank winfund-ran-1345df65Push “iwoca alternatives” to page 1pos 12.0 · 37 impr · +2 clicks · iwoca alternatives
- Rank winfund-ran-35fff3e9Push “agricultural machinery finance” to page 1pos ~12 · 15 impr · seen since 2026-06-10 · 15 impr · open 15d · agricultural machinery finance
- Rank winfund-ran-4f8e9c0fPush “aldermore commercial mortgages” to page 1pos ~20 · 33 impr · seen since 2026-06-18 · 33 impr · aldermore commercial mortgages
- Rank winfund-ran-5ee27d00Push “365 merchant cash advance” to page 1pos ~20 · 20 impr · seen since 2026-06-23 · 20 impr · 365 merchant cash advance
- Losing clicksfund-dec-0d73621dRefresh “365 merchant cash advance” — slippingpos 17→22 · 11 impr · 11 impr at risk · 365 merchant cash advance
- Losing clicksfund-dec-e7330febRefresh “aldermore business finance” — slippingpos 12→17 · 7 impr · 7 impr at risk · aldermore business finance
- Losing clicksfund-dec-b9ae89e9Refresh “bank loan for business” — slippingpos 44→50 · 5 impr · 5 impr at risk · bank loan for business
PeptideClear
11 open- Losing clickspept-dec-2ace7b5aRefresh “anglo peptides” — slippingpos 9→10 · 21 impr · 21 impr at risk · anglo peptides
- Rank winpept-ran-29c28af1Push “asda online pharmacy” to page 1pos ~18 · 97 impr · seen since 2026-06-14 · 97 impr · asda online pharmacy
- Conversionpept-cro-5711edd4Fix leak: /coa-trust-index4 humans · 17.8% scroll · 36.0s active · 4 humans · https://peptideclear.co.uk/coa-trust-index
- Conversionpept-cro-edd5b768Fix dead weight: /shop3 humans · 44.7% scroll · 22.0s active · 3 humans · https://peptideclear.co.uk/shop
- Rank winpept-ran-0ffe1bb7Push “anglo peptides” to page 1pos ~11 · 18 impr · seen since 2026-06-19 · 18 impr · anglo peptides
- Losing clickspept-dec-5040560eRefresh “asda ozempic” — slippingpos 56→63 · 11 impr · 11 impr at risk · asda ozempic
- Losing clickspept-dec-d526e8efRefresh “asda doctor login” — slippingpos 29→37 · 9 impr · 9 impr at risk · asda doctor login
- Losing clickspept-dec-9410d5a8Refresh “are peptides legal uk” — slippingpos 34→50 · 7 impr · 7 impr at risk · are peptides legal uk
- Losing clickspept-dec-a41dde44Refresh “asda weight loss” — slippingpos 36→45 · 6 impr · 6 impr at risk · asda weight loss
- Losing clickspept-dec-639d5a51Refresh “asda mounjaro review” — slippingpos 21→27 · 5 impr · 5 impr at risk · asda mounjaro review
- Losing clickspept-dec-2c0a08daRefresh “"asda online doctor"” — slippingpos 14→27 · 3 impr · 3 impr at risk · "asda online doctor"
Market Invoice
4 open- Losing clicksmark-dec-2bcef5c7Refresh “aldermore invoice finance” — slippingpos 35→43 · 95 impr · 95 impr at risk · aldermore invoice finance
- Rank winmark-ran-0c615046Push “accident credit group” to page 1pos ~16 · 69 impr · seen since 2026-06-10 · 69 impr · open 15d · accident credit group
- Conversionmark-cro-f887ed9aFix leak: /best8 humans · 53.9% scroll · 6.0s active · 8 humans · https://marketinvoice.co.uk/best
- Rank winmark-ran-b29cc046Push “aldermore factoring” to page 1pos ~16 · 28 impr · seen since 2026-06-10 · 28 impr · open 15d · aldermore factoring
SEO Compare
4 open- Losing clicksseoc-dec-5949d6c2Refresh “ai search agency” — slippingpos 67→81 · 114 impr · 114 impr at risk · ai search agency
- Losing clicksseoc-dec-efb49fd2Refresh “best ai search engine optimization company” — slippingpos 63→77 · 12 impr · 12 impr at risk · best ai search engine optimization company
- Losing clicksseoc-dec-bc435e5eRefresh “agency tool” — slippingpos 37→44 · 11 impr · 11 impr at risk · agency tool
- Losing clicksseoc-dec-40eb318dRefresh “ai search optimisation agency” — slippingpos 85→96 · 7 impr · 7 impr at risk · ai search optimisation agency
MerchantHQ
3 open- Rank wincard-ran-5b698127Push “bbpos wisepad 3” to page 1pos ~18 · 117 impr · seen since 2026-06-19 · 117 impr · bbpos wisepad 3
- Conversioncard-cro-c3ea27ccFix dead weight: /vs/pax-a77-vs-pax-a920-pro2 humans · 56.0% scroll · 136.0s active · 2 humans · https://merchanthq.co.uk/vs/pax-a77-vs-pax-a920-pro
- Losing clickscard-dec-effb61f9Refresh “adyen terminal pricing” — slippingpos 20→27 · 9 impr · 9 impr at risk · adyen terminal pricing
Kartapay
2 open- Losing clickskart-dec-cb1b4f7cRefresh “chargeback scheme” — slippingpos 67→72 · 34 impr · 34 impr at risk · chargeback scheme
- Losing clickskart-dec-0ed4e2d4Refresh “cardpay” — slippingpos 52→65 · 5 impr · 5 impr at risk · cardpay
Best Business Loans
3 open- Losing clicksbest-dec-c915d4bdRefresh “barclays business loan” — slippingpos 68→75 · 5 impr · 5 impr at risk · barclays business loan
- Hygienebest-hyg-f161016fShorten 1 long titlee.g. “Business Loan vs Invoice Finance vs MCA: Which Fits You” (55 chars) · 1 titles · https://bestbusinessloans.ai/guides/business-loan-vs-invoice-finance-vs-mca/
- Losing clicksbest-dec-8b8ab0a4Refresh “business asset finance” — slippingpos 83→95 · 1 impr · 1 impr at risk · business asset finance
Scroll the box, hit Copy open items, paste into a session. Each row carries its id — mark finished ones done so they drop off next refresh. Items first seen weeks ago show their age (backfilled from GSC history).
Per-site enhancements — 36 open items
(do the work, then: python3 scripts/mark_enhancement_done.py <id> ... --note "what you did")
## FundBiz
- [ ] (fund-dec-b15cd8ab) Refresh “are bridging loans regulated by the fsa” — slipping — 5 impr at risk — open 1d (since 2026-06-24)
are bridging loans regulated by the fsa
- [ ] (fund-ran-d62be50d) Push “365 business finance” to page 1 — 93 impr — open 4d (since 2026-06-21)
365 business finance
- [ ] (fund-ran-1345df65) Push “iwoca alternatives” to page 1 — +2 clicks — open 1d (since 2026-06-24)
iwoca alternatives
- [ ] (fund-ran-35fff3e9) Push “agricultural machinery finance” to page 1 — 15 impr — open 15d (since 2026-06-10)
agricultural machinery finance
- [ ] (fund-ran-4f8e9c0f) Push “aldermore commercial mortgages” to page 1 — 33 impr — open 7d (since 2026-06-18)
aldermore commercial mortgages
- [ ] (fund-ran-5ee27d00) Push “365 merchant cash advance” to page 1 — 20 impr — open 2d (since 2026-06-23)
365 merchant cash advance
- [ ] (fund-dec-0d73621d) Refresh “365 merchant cash advance” — slipping — 11 impr at risk — open 7d (since 2026-06-18)
365 merchant cash advance
- [ ] (fund-dec-e7330feb) Refresh “aldermore business finance” — slipping — 7 impr at risk — open 7d (since 2026-06-18)
aldermore business finance
- [ ] (fund-dec-b9ae89e9) Refresh “bank loan for business” — slipping — 5 impr at risk — open 6d (since 2026-06-19)
bank loan for business
## PeptideClear
- [ ] (pept-dec-2ace7b5a) Refresh “anglo peptides” — slipping — 21 impr at risk — open 6d (since 2026-06-19)
anglo peptides
- [ ] (pept-ran-29c28af1) Push “asda online pharmacy” to page 1 — 97 impr — open 11d (since 2026-06-14)
asda online pharmacy
- [ ] (pept-cro-5711edd4) Fix leak: /coa-trust-index — 4 humans — open 10d (since 2026-06-15)
https://peptideclear.co.uk/coa-trust-index
- [ ] (pept-cro-edd5b768) Fix dead weight: /shop — 3 humans — open 10d (since 2026-06-15)
https://peptideclear.co.uk/shop
- [ ] (pept-ran-0ffe1bb7) Push “anglo peptides” to page 1 — 18 impr — open 6d (since 2026-06-19)
anglo peptides
- [ ] (pept-dec-5040560e) Refresh “asda ozempic” — slipping — 11 impr at risk — open 4d (since 2026-06-21)
asda ozempic
- [ ] (pept-dec-d526e8ef) Refresh “asda doctor login” — slipping — 9 impr at risk — open 7d (since 2026-06-18)
asda doctor login
- [ ] (pept-dec-9410d5a8) Refresh “are peptides legal uk” — slipping — 7 impr at risk — open 5d (since 2026-06-20)
are peptides legal uk
- [ ] (pept-dec-a41dde44) Refresh “asda weight loss” — slipping — 6 impr at risk — open 1d (since 2026-06-24)
asda weight loss
- [ ] (pept-dec-639d5a51) Refresh “asda mounjaro review” — slipping — 5 impr at risk — open 3d (since 2026-06-22)
asda mounjaro review
- [ ] (pept-dec-2c0a08da) Refresh “"asda online doctor"” — slipping — 3 impr at risk — open 2d (since 2026-06-23)
"asda online doctor"
## Market Invoice
- [ ] (mark-dec-2bcef5c7) Refresh “aldermore invoice finance” — slipping — 95 impr at risk — open 10d (since 2026-06-15)
aldermore invoice finance
- [ ] (mark-ran-0c615046) Push “accident credit group” to page 1 — 69 impr — open 15d (since 2026-06-10)
accident credit group
- [ ] (mark-cro-f887ed9a) Fix leak: /best — 8 humans — open 10d (since 2026-06-15)
https://marketinvoice.co.uk/best
- [ ] (mark-ran-b29cc046) Push “aldermore factoring” to page 1 — 28 impr — open 15d (since 2026-06-10)
aldermore factoring
## SEO Compare
- [ ] (seoc-dec-5949d6c2) Refresh “ai search agency” — slipping — 114 impr at risk — open 10d (since 2026-06-15)
ai search agency
- [ ] (seoc-dec-efb49fd2) Refresh “best ai search engine optimization company” — slipping — 12 impr at risk — open 10d (since 2026-06-15)
best ai search engine optimization company
- [ ] (seoc-dec-bc435e5e) Refresh “agency tool” — slipping — 11 impr at risk — open 6d (since 2026-06-19)
agency tool
- [ ] (seoc-dec-40eb318d) Refresh “ai search optimisation agency” — slipping — 7 impr at risk — open 10d (since 2026-06-15)
ai search optimisation agency
## MerchantHQ
- [ ] (card-ran-5b698127) Push “bbpos wisepad 3” to page 1 — 117 impr — open 6d (since 2026-06-19)
bbpos wisepad 3
- [ ] (card-cro-c3ea27cc) Fix dead weight: /vs/pax-a77-vs-pax-a920-pro — 2 humans — open 10d (since 2026-06-15)
https://merchanthq.co.uk/vs/pax-a77-vs-pax-a920-pro
- [ ] (card-dec-effb61f9) Refresh “adyen terminal pricing” — slipping — 9 impr at risk — open 1d (since 2026-06-24)
adyen terminal pricing
## Kartapay
- [ ] (kart-dec-cb1b4f7c) Refresh “chargeback scheme” — slipping — 34 impr at risk — open 10d (since 2026-06-15)
chargeback scheme
- [ ] (kart-dec-0ed4e2d4) Refresh “cardpay” — slipping — 5 impr at risk — open 1d (since 2026-06-24)
cardpay
## Best Business Loans
- [ ] (best-dec-c915d4bd) Refresh “barclays business loan” — slipping — 5 impr at risk — open 7d (since 2026-06-18)
barclays business loan
- [ ] (best-hyg-f161016f) Shorten 1 long title — 1 titles — open 10d (since 2026-06-15)
https://bestbusinessloans.ai/guides/business-loan-vs-invoice-finance-vs-mca/
- [ ] (best-dec-8b8ab0a4) Refresh “business asset finance” — slipping — 1 impr at risk — open 9d (since 2026-06-16)
business asset finance
Clicks within reach · striking distance
Page-2 queries (pos ~11–20) one nudge from page-1 clicks| Query | Site | Pos | Impr | Clicks now | + at page 1 |
|---|---|---|---|---|---|
| bbpos wisepad 3 | cardmachines | 17.9 | 117 | 0 | +7 |
| asda online pharmacy | peptideclear | 17.9 | 97 | 0 | +5 |
| accident credit group | market-invoice | 16.4 | 69 | 0 | +4 |
| barclays invoice finance | market-invoice | 17.8 | 53 | 0 | +3 |
| iwoca alternatives | fundbiz | 12.0 | 37 | 1 | +2 |
| aldermore commercial mortgages | fundbiz | 19.6 | 33 | 0 | +1 |
"+ at page 1" = estimated extra clicks if the query moved to a page-1 position, from its current impressions × a page-1 CTR. The cheapest clicks to win — content already ranks, just not high enough.
Losing clicks · content decay
2026-06-17 → 2026-06-24| Query | Site | What | Pos | Impr |
|---|---|---|---|---|
| are peptides legal uk | peptideclear | Slipped | 34 → 50 | 2 → 7 |
| "asda online doctor" | peptideclear | Off page 2 | 14 → 27 | 8 → 3 |
| "asda online doctor" | peptideclear | Slipped | 14 → 27 | 8 → 3 |
| cardpay | kartapay | Slipped | 53 → 65 | 2 → 5 |
| asda weight loss | peptideclear | Slipped | 37 → 45 | 2 → 6 |
| are bridging loans regulated by the fsa | fundbiz | Off page 1 | 7 → 15 | 1 → 5 |
| are bridging loans regulated by the fsa | fundbiz | Slipped | 7 → 15 | 1 → 5 |
| agency tool | seocompare | Slipped | 37 → 44 | 6 → 11 |
| adyen terminal pricing | cardmachines | Slipped | 21 → 27 | 4 → 9 |
| asda mounjaro review | peptideclear | Slipped | 21 → 27 | 1 → 5 |
| asda doctor ozempic | peptideclear | Slipped | 30 → 35 | 3 → 10 |
| market invoice | market-invoice | Off page 1 | 10 → 13 | 84 → 95 |
| asda online dr | peptideclear | Off page 2 | 19 → 21 | 5 → 6 |
| aldermore commercial | fundbiz | Off page 2 | 20 → 21 | 3 → 12 |
| barclays invoice financing | market-invoice | Off page 2 | 20 → 20 | 20 → 21 |
Position shown as before → now (higher number = worse). These had clicks/visibility and are sliding — the early-warning side of the click story.
Top pages by clicks
Per-URL Google clicks · GSC 28–30d| Page | Site | Clicks | Impr | CTR | Pos |
|---|---|---|---|---|---|
| marketinvoice.co.uk | market-invoice | 30 | 527 | 5.7% | 23.1 |
| /retailer/op-labs/ | peptideclear | 7 | 84 | 8.3% | 11.1 |
| peptideclear.co.uk | peptideclear | 6 | 111 | 5.4% | 5.3 |
| /retailer/xl-peptides/ | peptideclear | 5 | 106 | 4.7% | 12.1 |
| /calculator/ | market-invoice | 4 | 270 | 1.5% | 49.2 |
| /blog/whatever-happened-to-marketinvoice/ | market-invoice | 4 | 131 | 3.0% | 7.8 |
| /stats/ | market-invoice | 4 | 101 | 4.0% | 8.8 |
| /best/no-personal-guarantee/ | market-invoice | 4 | 39 | 10.3% | 8.3 |
| fundbiz.co.uk | fundbiz | 4 | 147 | 2.7% | 21.3 |
| merchanthq.co.uk | cardmachines | 4 | 1,331 | 0.3% | 73.5 |
| /providers/wedo-finance/ | market-invoice | 3 | 215 | 1.4% | 11.1 |
| /declined/youlend/ | fundbiz | 3 | 24 | 12.5% | 6.8 |
| /vs/adyen-vs-pax-a920-pro/ | cardmachines | 3 | 25 | 12.0% | 9.8 |
| /icb/devon/ | peptideclear | 3 | 7 | 42.9% | 15.3 |
| /providers/hsbc/ | market-invoice | 2 | 216 | 0.9% | 10.7 |
| /blog/invoice-finance-for-manufacturing-smes-supply-chain-pressure-and-working-capital/ | market-invoice | 2 | 191 | 1.1% | 55.0 |
| /best/invoice-finance-for-amazon-fba-sellers/ | market-invoice | 2 | 109 | 1.8% | 6.6 |
| /best/best-for-sole-traders/ | market-invoice | 2 | 46 | 4.3% | 62.5 |
| /guides/invoice-finance-vs-revolving-credit-facility/ | market-invoice | 2 | 32 | 6.3% | 5.7 |
| /questions/how-does-invoice-finance-affect-my-balance-sheet/ | market-invoice | 2 | 19 | 10.5% | 5.6 |
| /guides/invoice-finance-after-high-street-bank-exit/ | market-invoice | 2 | 10 | 20.0% | 11.8 |
| /vs/capitalise-vs-hydr/ | market-invoice | 2 | 9 | 22.2% | 10.7 |
| /banks/hsbc/ | fundbiz | 2 | 807 | 0.3% | 19.2 |
| /alternatives/iwoca/ | fundbiz | 2 | 123 | 1.6% | 9.4 |
| /alternatives/liberis/ | fundbiz | 2 | 35 | 5.7% | 8.9 |
Pages with zero clicks are hidden. CTR/position from the same 28–30d GSC window. This is the page-level view that the per-site total alone hides.
Fleet feature coverage
0/8 sites fully covered · checked 12 Jun| Site | Lint gate | FC SHA pin | llms.txt | llms-full | ai.txt | Answer caps | sameAs | Agent API | Dataset | OG PNG | CLAUDE.md | % |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| SEO Compare | ✗ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✗ | ✓ | ✓ | ✓ | 82 |
| rank4ai | ✗ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | 91 |
| Market Invoice | ✗ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | 91 |
| Best Business Loans | ✗ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | 91 |
| FundBiz | ✗ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | 91 |
| MerchantHQ | ✗ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | 91 |
| Kartapay | ✗ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | 91 |
| PeptideClear | ✗ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | ✓ | 91 |
AI Bot Intelligence
Last 30 days · who fetches our pages and AI filesTop bots
| Bot | Type | Hits | Sites | AI files |
|---|---|---|---|---|
| ClaudeBot | ai-training | 343 | 4 | |
| SemrushBot | seo-tool | 88 | 6 | |
| AhrefsBot | seo-tool | 79 | 7 | |
| Amazonbot | ai-training | 48 | 4 | |
| ChatGPT-User | ai-user | 46 | 8 | |
| Googlebot | search-engine | 23 | 7 | |
| GPTBot | ai-training | 23 | 14 | |
| OAI-SearchBot | ai-search | 18 | 6 | |
| DotBot | seo-tool | 18 | 4 | |
| Applebot | search-engine | 10 | 4 | |
| Bingbot | search-engine | 9 | 5 | |
| Unknown / unmatched | unknown | 7 | 3 | 7 |
Who fetches our AI files
-
/.well-known/sg-hosted-ping2 · Unknown / unmatched -
/.well-known/assetlinks.json2 · Unknown / unmatched -
/.well-known/apple-app-site-association2 · Unknown / unmatched -
/.well-known/traffic-advice1 · Unknown / unmatched
By site
Recent hits (fingerprint)
| When | Site | Bot | Path | Network | Geo |
|---|---|---|---|---|---|
| 24 Jun | market-invoice | OAI-SearchBot | /alternatives/barclays-invoice-finance/ | Microsoft Limited | US |
| 24 Jun | rank4ai | AhrefsBot | /site-structure/ | Dmytro, Ahrefs Pte Ltd | CA |
| 24 Jun | kartapay | - | / | ACEVILLE PTE.LTD. | JP |
| 24 Jun | kartapay | - | / | ACEVILLE PTE.LTD. | JP |
| 24 Jun | rank4ai | OAI-SearchBot | /learn/questions/why-do-ai-answers-vary-between-similar-prompts/ | Microsoft Limited | US |
| 24 Jun | bestbusinessloans | SemrushBot | /reviews/tide-loans/ | SEMrush CY LTD | US |
| 24 Jun | bestbusinessloans | ClaudeBot | /compare/iwoca-vs-tide-loans/ | Anthropic, PBC | US |
| 24 Jun | bestbusinessloans | SemrushBot | /compare/funding-circle-vs-allica-bank/ | SEMrush CY LTD | US |
| 24 Jun | peptideclear | - | / | Cloudflare, Inc. | US |
| 24 Jun | market-invoice | - | /guides/factoring-vs-discounting/ | MEDIACOMCC | US |
| 24 Jun | fundbiz | OAI-SearchBot | /robots.txt | Microsoft Limited | US |
| 24 Jun | market-invoice | - | /stats/ | Optimum Online (Cablevision Systems) | US |
AI Citations (live — we were just fetched into an AI answer)
849 in last 24hBy site
| market-invoice | 287 | openai |
| cardmachines | 243 | openaiperplexity |
| peptideclear | 124 | openaiperplexity |
| rank4ai | 102 | openaiperplexity |
| fundbiz | 79 | openai |
| seocompare | 42 | openai |
| ltdturnaround | 28 | openai |
| bestbusinessloans | 27 | openaiperplexity |
| adhdhelper | 5 | openai |
| kartapay | 4 | openai |
| namenest | 3 | openai |
| homesandhedge | 1 | openai |
Most-cited pages
- ×57 market-invoice/
- ×50 rank4ai/
- ×50 cardmachines/
- ×34 peptideclear/
- ×30 seocompare/
- ×22 market-invoice/late-payment-act/
- ×20 fundbiz/
- ×19 peptideclear/explained/asa-weight-loss-rules/
- ×13 cardmachines/learn/uk-card-interchange-2026/
- ×10 bestbusinessloans/
Recent live fetches
Verified against operator networks (OpenAI/Azure, Anthropic/AWS, Perplexity) — spoofed user-agents excluded. Breakdown sampled from the most recent 1,000 of 16,891 fetches.
AI citations
10,226 last 30dMeasured citations where AI answers cited the site — not a probe sample. ChatGPT rides Bing, so this captures it. Google AI Overviews/AI Mode are tracked separately (no clean feed).
AI Visibility
1/6 sites cited by at least one engineAEO = on-site readiness. The engine columns = whether we are actually cited (rate %). A high AEO with 0% citations is the gap the AI-visibility work closes. A dash means that engine was not measured this run (missing key or error).
| Site | AEO | Claude | ChatGPT | Gemini | Perplexity |
|---|---|---|---|---|---|
| Market Invoice | 91.7% | - | 0% | 0% | - |
| SEO Compare | 91.7% | - | 0% | - | - |
| Best Business Loans | 81.7% | - | 0% | - | - |
| FundBiz | 81.7% | - | 0% | - | - |
| AcceptCard | 81.7% | - | 0% | - | - |
| PeptideClear | - | - | 5% | - | - |
Dashboard
Data as of 24 Jun, 08:06 · 5 core feeds dead or very stale — numbers below may be wrongLagging: Knowledge Graph (9d) · NLP entities (9d) · AI Overviews SERP (9d) · SERP data (9d) · Citation prompts (9d)
Leads
10 last 7d 19 30d 23 totalReal leads only — internal/test sources excluded.
what changed
| Site | 30d sessions | AI 30d | AI % | Top AI source | AI 7d | Δ vs prior |
|---|---|---|---|---|---|---|
| PeptideClear | 75 | 18 | 24% | chatgpt.com (17) | 4 | -33.3% |
| MerchantHQ | 99 | 6 | 6.1% | chatgpt.com (6) | 3 | +50% |
| FundBiz | 36 | 6 | 16.7% | chatgpt.com (6) | 3 | +0% |
| Market Invoice | 195 | 4 | 2.1% | chatgpt.com (4) | 1 | +0% |
| Best Business Loans | 60 | 1 | 1.7% | chatgpt.com (1) | 0 | -100% |
| SEO Compare | 2 | 0 | 0% | — | 0 | — |
| Kartapay | 8 | 0 | 0% | — | 0 | — |
- /best/collagen-uk/ 5
- /best/bpc-157-uk/ 2
- /shop/tesamorelin/ 2
- / (home) 1
- /best/longevity-clinics-uk/ 1
- /best/mots-c-uk/ 1
- /best/best-card-machine-small-business/ 4
- /best/cheapest-card-machine-uk/ 2
- /banks/revolut-business/ 3
- /alternatives/iwoca/ 2
- /declined/overseas-director/ 1
- /blog/invoice-finance-london-construction-subcontractors/ 1
- /guides/selective-invoice-finance/ 1
- /providers/ 1
- /blog/business-loan-rates-2026-uk/ 1
GA4 wired across all fleet properties. AI 30d (via sessionSource matching the AI hosts) is the leading number and is independent of GA4 config. A native "AI Assistants" channel group is being added per-property in GA4 Admin, which will also populate AI 7d + delta. "Pages AI is citing" shows the landing pages that AI-referred sessions hit, the clearest signal of which content is being cited.
refresh pile
Issues from last crawl — fixable via Page Compliance editor or on-site.
YouTube · AI citations
Referrer traffic from Perplexity / ChatGPT / Gemini / Claude to fleet videos (28d)
- mHuNRttqLzY 13
- cB758FiWElg 5
- hzDyeUpQC7Q 4
- Wegovy vs Mounjaro: what is the difference? (Shorts) public 2026-06-23
- Sermorelin vs CJC-1295: the evidence compared public 2026-06-22
- TB-500 deep dive: the thymosin beta-4 fragment public 2026-06-22
- How fast do card payments reach your UK bank? (Shorts) public 2026-06-23
- Can I get a card machine with bad credit in the UK? (Shorts) public 2026-06-22
- Card machine with no monthly fee in the UK? (Shorts) public 2026-06-22
Channel ID to be added
Channel not yet created or channel_id not yet wired into fetch_youtube.py.
Podcast · Buzzsprout
Auto-generated AI-search episodes (script + TTS + publish), cross-linked to site pages
SERP cluster decisions
18 Jun, 10:37URLs grouped by the searches they compete over → one call per cluster (Fix / Consolidate / Optimise / Prune / Keep) with evidence + confidence. 11 clusters across 5 sites.
Single strong winner, no conflict.
winner: /best/by-trade/electrician/
Only 34 shared impressions — below the action threshold; monitor.
winner: /best/by-trade-and-city/gym-fitness-in-hounslow/
Only 18 shared impressions — below the action threshold; monitor.
winner: /reviews/bbpos-wisepos-e/
Negligible impressions on duplicate URLs — candidate to noindex/merge.
winner: /best/by-trade-and-city/cash-and-carry-in-southall/
10 pages split 178 impressions across 9 shared queries; one clear winner.
winner: /blog/did-barclays-stop-invoice-finance/
Only 17 shared impressions — below the action threshold; monitor.
winner: /providers/aldermore/
Only 23 shared impressions — below the action threshold; monitor.
winner: /
Only 20 shared impressions — below the action threshold; monitor.
winner: /pl/finansowanie-dla-polskiej-firmy-uk/pozyczka-na-vat-i-refinansowanie-bbl/
Single strong winner, no conflict.
winner: /
Only 21 shared impressions — below the action threshold; monitor.
winner: /iv-therapy/
Only 10 shared impressions — below the action threshold; monitor.
winner: /vs/oaknorth-vs-start-up-loans-company/
Behavioural drop-off (Clarity)
12 Jun, 10:40 · last 3dSession friction per site — rage / dead clicks, quick-backs and shallow scroll flag where visitors struggle or bail. Click a site to watch the actual session recordings + heatmaps in Clarity.
| Site | Sessions | Scroll | Rage | Dead | Quick-back | JS errs |
|---|---|---|---|---|---|---|
| Market Invoice
worst: /providers/qube/ | 159 | 29.6% | 0.0% | 2.5% | 1.3% | — |
| MerchantHQ
worst: /reviews/bbpos-wisepos-e/ | 7 | 53.0% | 0.0% | 0.0% | 0.0% | — |
| Kartapay | 0 | — | 0.0% | 0.0% | 0.0% | — |
| PeptideClear
worst: / | 48 | 31.6% | 0.0% | 4.2% | 2.1% | — |
Awaiting API token: SEO Compare
Conversion Leaks
Clarity behaviour × lead attribution · last 3 daysPages with traffic that aren't converting (fix these first):
| Page | Site | Class | Humans | Scroll | Active | Dead | QB |
|---|---|---|---|---|---|---|---|
| /shop | peptideclear | Dead weight | 3 | 45% | 22s | 0 | 0 |
| /construction-finance/pay-less-notice | market-invoice | Dead weight | 2 | 61% | 21s | 0 | 0 |
| /questions/what-is-a-service-charge | market-invoice | Dead weight | 2 | 61% | 834s | 0 | 0 |
| /stats/uk-late-payment-statistics-2026 | market-invoice | Dead weight | 2 | 88% | 27s | 0 | 0 |
| /icb/nottingham-nottinghamshire | peptideclear | Dead weight | 2 | 64% | 82s | 0 | 0 |
| /vs/pax-a77-vs-pax-a920-pro | cardmachines | Dead weight | 2 | 56% | 136s | 0 | 0 |
| /best | market-invoice | Leak | 8 | 54% | 6s | 0 | 2 |
| /providers/qube | market-invoice | Leak | 4 | 13% | 4s | 1 | 0 |
| /coa-trust-index | peptideclear | Leak | 4 | 18% | 36s | 2 | 0 |
| /guides/invoice-finance-after-high-street-bank-exit | market-invoice | Bounce | 13 | 17% | 3s | 0 | 0 |
| /providers/flex-abl | market-invoice | Bounce | 3 | 0% | 0s | 0 | 0 |
| /export-finance | market-invoice | Bounce | 2 | 20% | 0s | 0 | 0 |
| /industries/construction | market-invoice | Bounce | 2 | 12% | 0s | 0 | 0 |
| /research | market-invoice | Bounce | 2 | 17% | 0s | 0 | 0 |
| /blog/invoice-finance-for-export-smes-managing-currency-risk-and-overseas-debtor-delays | market-invoice | Bounce | 2 | 9% | 1s | 0 | 0 |
| /compounds/semax | peptideclear | Bounce | 2 | 20% | 4s | 0 | 0 |
Dead weight = engaged but never on a lead journey. Leak = frustration signal on a trafficked page. Bounce = instant exit (fold/intent mismatch).
All sites
grouped by status · click a card for the full brand viewMarket Invoice
marketinvoice.co.uk · 825 pages
SEO Compare
seocompare.co.uk · 469 pages
Best Business Loans
bestbusinessloans.ai · 481 pages
FundBiz
fundbiz.co.uk · 303 pages
MerchantHQ
merchanthq.co.uk · 909 pages
Kartapay
kartapay.co.uk · 0 pages
PeptideClear
peptideclear.co.uk · 509 pages
Her Vitals
hervitals.co.uk · 0 pages
HomesAndHedge
homesandhedge.co.uk · 0 pages
ADHD Helper
adhdhelper.co.uk · 0 pages
Later Life Borrowing
laterlifeborrowing.co.uk · 0 pages
VettedHome
vettedhome.co.uk · 0 pages
Trusted Interiors
trustedinteriors.co.uk · 0 pages
LTD Turnaround
ltdturnaround.co.uk · 0 pages
FitCalcs
fitcalcs.co.uk · 0 pages
BabyData
babydata.co.uk · 0 pages
Dates & Times
datesandtimes.co.uk · 0 pages
Legal Lead-Gen (UK)
49k.co.uk/legal-leadgen
Invoice Finance (2nd IF site)
Nordic Centre
nordiccentre.co.uk
PrintGauge (3D printing) — TO BUILD
Proper Toasty
propertoasty.com
BuilderWeb
builderweb.online